Importance of Water

General Facts
* 75% of Americans are chronically dehydrated.
* 83% of Americans know they don’t drink enough water.
* Thirst in the mouth is only one of many indicators of dehydration.
* Thirst in the mouth sensations decrease significantly after age 30.
* By the time you are thirsty you are already dehydrated. Drink before you are thirsty.
* Drink twice as much as it takes to quench your thirst.
* Blood is 92% water. Brain is 75% water. Lungs are 90% water. Muscles are 75% water.

Health/Wellness and Disease
* 5 glasses of water/day: decreases risk of breast cancer by 79%, colon cancer by 45% and bladder cancer by 50%.
* Chronic dehydration causes: asthma, arthritis, kidney stones, gall stones, hypertension, cardiovascular diseases, weight gain, migraines, loss of muscle tone and digestive complications.
* 8-10 glasses/day can significantly ease back and joint pain for 80% of sufferers.
* Water greatly increases the efficiency of the immune system in bone marrow, including its efficiency against cancer.
* Water helps reduce the risk of heart attack and stroke, Alzheimer’s disease, multiple sclerosis, Parkinson’s disease and Lou Gehrig’s disease.
* Water helps prevent glaucoma.
* Water reduces the incidence of morning sickness in pregnancy.

Performance and Focus
* Lack of water is the #1 trigger of daytime fatigue and performance reduction.
* A 2% drop in body fluid causes a 20% reduction in mental and physical performance.
* Water helps reduce stress, anxiety and depression.
* Water restores normal sleep rhythms.

Diet and Weight
* Even mild dehydration will slow metabolism as much as 3%—fewer calories burned.
* 1 glass of water shuts down midnight hunger for almost 100% of dieters.
* In 38% of Americans the thirst mechanism is so weak that thirst is mistaken for hunger.
* Adequate hydration relieves constipation and reduces fluid retention.

Aging and Beauty
* Aging is essentially dehydration.
* Water makes skin smooth and helps decrease the effects of aging.
* Water gives luster and shine to the eyes.
* Water decreases premenstrual pains and hot flashes.
* Dehydration prevents sex hormone production, a primary cause of impotence and loss of libido.